Post 80S Undergraduate Clothing Stores Increase Revenue With Creativity

< p > recent surveys show that the growth rate of female entrepreneurship is increasing compared with that of men.

There is a saying that "every woman's wardrobe is always short of a < a target=" _blank "href=" //www.sjfzxm.com/ > clothes < /a ".

Shuttling like a target= "_blank" href= "//www.sjfzxm.com/" > clothing "/a" shop, lingering in the dazzling online shop, women's clothing market will always have a wave of consumers.

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< p > Miss Hong, graduated from Shanghai University of Finance and Economics in Zhejiang.

After the typical 85.

The beauty shop named "beauty" opened business on the eve of her graduation. It has been three months now.

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< p > women's clothing store is located at the intersection of Fung Qi Road and Yanan road. It is located in the more prosperous Wulin commercial circle with large traffic volume.

It can be seen that for the open shop, the superior geographical location is an essential condition.

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< p > reporter's explanation, Miss Hong said frankly, "the price of our shop will be more expensive than that of the Internet, but here we can try clothes, fabrics and styles can be selected in person, so it is still accepted by many people."

Indeed, compared with the online store, the physical store is visible and touches, and it can also be tried at will. This is also one of the reasons why Miss Hong chose to open entity a href= "http://sjfzxm.com/news/index_f.asp" > women's wear > /a shop.

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< p > reporter carefully observed Miss Hong's clothing store and found that the price of clothes was much cheaper than that of the building counters, but it was 30% to 50% higher than the price of online clothes.

The average price of the T-shirt is between 100 yuan and 200 yuan, and the price of the dress is between 200 yuan and 400 yuan.

In the summer sales slack season, in order to maintain better sales performance, the store now has half off promotions, and the average price is about 150 yuan per garment.

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< p > obviously, adjacent to the golden section of Wulin Road women's wear street, Miss Hong's store still has an advantage in terms of price.

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< p > reporter "firsthand experience" found that the clothing quality, < a href= "http://cailiao.sjfzxm.com/Matertial/show/default.aspx" > fabric > /a >, hand feel and plate type were all satisfactory.

Miss Hong said, "if these clothes are sold online, the advantages can not be fully reflected, and sales are not as good as those that are beautiful in style, color, and cheap in quality."

It seems that Miss Hong is well versed in the way of "one price, one share of goods".

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< p > talking about sales volume, Miss Hong said, "from May to July, it only lasted three months, but in June, it began to be hot. People who went shopping also had little access to the off-season. There were few people in the daytime, and only a little more talent before and after dinner, so the average time was just a break even."

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< p > for Miss Hong, the three month period is only a start-up period, but it has been able to maintain capital in a relatively short time and have a small profit. In the face of the coming season, we can foresee the profit space.

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< p > achieving continuous operation is an important issue in actual combat.

Like Miss hung, the rental shop was originally a store of clothing stores, reducing a portion of the initial capital investment; and then, after entering the orbit, Miss Hong also considered changing stores and reducing costs, which could further enhance profits.

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