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Wenzhou Shoe Enterprises Bet On "Two Integration" Pformation Is On The Verge Of Attack

2016/7/9 9:32:00 81

Wenzhou Shoe EnterprisesTwo IntegrationPformationChina Footwear IndustryMa YunAlibaba

China

Shoemaking industry

Now facing many difficulties and problems, what's the shortcoming of the downward pressure on the industry? What's the shortcut to promote the pformation and upgrading of shoes industry and improve the quality and efficiency? Yesterday, at the "two fusion" spot meeting of the national shoe making industry, the participants agreed that further promotion of "two integration" is an important channel for the pformation and upgrading of China's footwear enterprises.

The conference was sponsored by the consumer goods industry division of the Ministry of industry and information technology, and was jointly organized by the China Light Industry Federation, the China Leather Association, the Zhejiang Provincial Commission for information and the Wenzhou municipal government, and the Kangnai group.

Chen Jianzhong, deputy director of the provincial Commission of letters and commissions, took Ma Yun,

Alibaba

Taking HUAWEI as an example, it shows that there are two important points in the future strategic construction of enterprises, one is information technology, the other is globalization. The two is globalization.

The "two integration" is a high-level combination of informatization and industrialization. It refers to promoting industrialization by informationization, promoting informatization by industrialization and taking a new road to industrialization.

He believes that Wenzhou is a banner of the market economy and a banner of reform and innovation. The Chinese footwear industry including Wenzhou, the Chinese shoe capital, should consider the strategy of the next 10 years as Ma Yun, and make use of technological innovation and "two integration" to enhance its core competitiveness.

After the meeting, guests attended the famous Wenzhou enterprises such as Zhejiang wedding bird clothing, Limited by Share Ltd and Kangnai.

Su Chaoying, chairman of the China Leather Association, said at the meeting that the news birds have made new explorations in cloud computing and big data collection applications, and the information construction inside the enterprise is being strengthened.

He believes that a number of leading enterprises in Wenzhou have achieved the full coverage of product planning, design and research, production procurement, ordering and wholesale, manpower management and process informatization. Therefore, judging the "further promotion of" two integration "is an important channel for pformation and upgrading of Chinese shoe enterprises.

Cai Ying, Deputy Secretary General of China Light Industry Federation, also believes that "two integration" has become an important way to promote the pformation and upgrading of manufacturing industry in an all-round way.

He combines Kangnai, golden monkey and other well-known Chinese footwear enterprises in the development process, said the "two integration" for the pformation and upgrading of traditional enterprises to provide an operational and targeted solution, "traditional enterprises are not pformed, they are facing change."

As a conference organizer, Zheng Xiukang, chairman of Kangnai group, introduced the situation of company's innovation and development and actively implementing the strategy of "two integration".

In 1990, Kangnai pioneered the first mechanized stretch production line in Wenzhou through technological pformation. In 1993, it developed the first European high-grade leather shoes "big Lai Lai". In the same year, it won the "China's ten largest shoe industry king" and launched the first gun for Wenzhou's "quality city, brand name industry".

Today, information technology has penetrated into Kangnai's R & D, production, marketing, office and other fields, and promoted the pformation and upgrading of enterprises and supply side reform. For example, the high-end products of the company "Kangnai family" leather shoes, sales revenue has increased by more than 30% in the past three years.

Personalized customization

It is inseparable from the information technology.


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